Chevrolet / GMC / Subaru
I led film and event work for Bin Hamoodah Auto, bringing its vehicles, people and partnerships into view.
Adorizon co-founder and project lead, creative direction, video production and event support
The brief
Bin Hamoodah Auto needed ongoing video production and event support for Chevrolet, GMC and Subaru. As co-founder of Adorizon, I led the retainer, setting the creative direction and taking projects from the brief through production and delivery. The work brought the vehicles and the stories behind the business into the same brand narrative.
Video production
I led vehicle shoots, showroom filming and the post-production workflow. We captured Blackmagic RAW footage, processed and colour-graded it in DaVinci Resolve and Premiere Pro, and created motion graphics in After Effects. I worked with the production team to carry the visual direction from the shoot through to the finished film.
Event support
I led the creative and production support for events that raised the brand’s visibility and communicated its strategic partnerships. This included shaping the storyline and planning how it could be presented through mainstream media. The aim was to give each event a clear narrative, supported by the right images and footage.
“Team Adorizon has always been flexible in short term notices and revisions and consistently gave outputs of production quality.”
Bin Hamoodah Auto
Credits.
- Co-founder, project leadership and creative direction
- Saju Thomas Paul
- Production team
- Adorizon
On set and behind the scenes.
These photographs show the camera setups, showroom filming and edit reviews behind the work I led with the Adorizon team.
Campaign imagery.
Vehicle imagery and campaign compositions from the automotive work.
Automotive 3D study.
Alongside the production work, I explored automotive imagery in Blender. This Corvette visualisation develops the scene through materials, lighting and atmosphere.
Inside the 3D scene.
Scene geometry, material nodes and render previews from the Blender workflow.
